Three Decades of Purpose-Driven Leadership

Ben Lam’s career in financial services began in the mid-1990s, a time when Singapore’s insurance industry was still finding its identity. Starting out as a junior advisor, he quickly built a reputation as a responsible, sharp, and dependable professional, one who consistently delivered results that met, and exceeded, client expectations.

Achieving MDRT (Million Dollar Round Table) status early in his career marked a defining breakthrough, an experience that reinforced one of Ben’s core beliefs: you don’t need an MBA to build a six-figure career, just hard work and perseverance. Between 1995 and 2010, Ben was recognised as a Top Agent and Top Agency Leader, while also discovering his deepest passion: developing other people. The metric he came to care about most wasn’t his own numbers, it was how many of the advisors around him were reaching their full potential.

From 1999 onwards, Ben took on a parallel role as a motivator, trainer, and coach for various insurance agencies. Then, starting in 2016, he deepened that focus, going on to become a Certified Career Coach (ICA), Certified DISC Coach, Certified High Ticket Closer Coach, Certified Mental Toughness Coach/Facilitator (USA), and Gallup-Certified Strengths Coach. Over the years, he’s refined a methodology that integrates sales mastery, leadership development, mindset transformation, and talent recruitment, the four pillars that define The Known Consulting today.

Today, based in Singapore, Ben works with financial advisors, agency leaders, SME business owners, and aspiring industry professionals across Southeast Asia, having trained and coached teams across Singapore, Malaysia, Hong Kong, Vietnam, and Indonesia. His work goes beyond sales numbers: helping people build careers that are commercially successful and genuinely fulfilling.